The 'Timeless' Bridal Collection- Anita Dongre
From Runways and Awards shows to Premieres and Movies, her designs have graced India's most elite and celebrated personalities from all walks of life.
Her innate flair for style and design enables her to create collection after collection that flows from her intuitive awareness of the au courant of having a taste for the next hot trends. But more importantly, her designs voice the taste of the new age 21st century woman. Known as the designer who embodies empathy in her creations, it is her understanding of the uniqueness of each woman's own beauty, grace, body and the pulse of a woman's desires, ambitions, dreams and sensuality that inspired her to create her fashion house 'AND Designs India Ltd', which ensures that every woman finds her complimentary fashion statement.
Fulfilling a long time dream and driven by her creative curiosity, Anita Dongre launched her First Bridal Collection entitled 'Timeless'.
Anita Dongre is setting a new benchmark in bridal luxury with exquisitely hand-woven textiles of Varanasi with Gota Patti work done by artisans from Jaipur.
The color palatte goes from peaches, to whites, to limes and cool aqua blues. The line also has the much wanted pinks and reds for the Indian bride.
The Anita Dongre bride is modern and does not want to be weighed down with heavy lehengas on her special day.
On this milestone, Anita Dongre says, "I am thrilled to launch this line because it's been a long dream for me to explore bridal wear. I love design, and I love the beauty each blushing bride exudes, and I think it is very essential that she is content with her sartorial choices for her special wedding days. She should not be weighed down with heavy lehengas, but should be able to have a good time and dance at her wedding."