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SVA by Sonam & Paras Modi

SVA, the new label by Sonam and Paras Modi, personifies ‘soul’ in Sanskrit. The designs, born out of the passion the couple finds in their souls, are the very embodiment of the flair earlier founded at Sonam M. Born out of this passion and defined by the designers’ strong Indian aesthetic, SVA makes its impact with intricate detailing, appliqués, elaborate handcrafting and exceptional design. SVA makes its debut at the plush Lower Parel store as a step upward of the Sonam M collection, with a manifest regularity in the workmanship and creativity earlier displayed by the eponymous label. A host of Bollywood’s personalities such as Kajol, Juhi Chawla, Sonakshi Sinha favour the new label for its traditional collection. Now backed by the artistry first established with Sonam M, the designers have upped their ante with SVA; introducing a new Indian menswear line by Paras and even a bridal line. To add to its offering, SVA has also introduced a line of western wear and evening gowns.
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